IT Management

Information Based Decisioning

This class is designed to introduce Information Based Decisioning (IBD), the extension of data-mining and business intelligence with the application of scientific method that has allowed several Fortune 500 companies to achieve strategic advantage in their marketplaces. The intent is to provide a flavour of IBD for the curious or those that wish to move their organizations into a new way of doing business. A richer and more focused one day class is available to provide a detailed overview of IBD

Information Based Decisioning (IBD) has been successfully used in all size organizations to create strategic advantage, improve product quality, operate more efficiently and effectively, and acquire and retain more customers that are profitable. This course focuses on an overview of IBD that will provide the participant with a solid understanding of what it is and how it compares to other management techniques.

Objectives:
Attendees will learn:

What is IDB?
A brief history
Why IBD: comparison to traditional management, database mining, and business intelligence
Case studies in financial, telecommunications, manufacturing, and retail sales industries
The key elements of IDB: data, tools, people, culture
The key processes: data collection, storage, segmentation, analysis, testing, evaluations, learning
Putting it all together, the IBD organization
The challenges of IBD
Different approaches to start IBD

Duration : half day

Who Should Attend
Owners, executives, managers, analysts, IT professionals, and key players in the strategic decision makers within any organization will benefit from this introductory course to a new way of making business decisions, setting business strategy, and evaluating current market position or operational efficiency.

Course Format: Lecture and discussion

Instructor: John N. Pastore Jr.